Playbook Advertising

Advertising in Bellingham Parks and Recreation’s Playbook will ensure your organization’s message or program is distributed throughout the community where people are looking for healthy, educational, and fun programs and cultural activities for all ages. Advertising is intended for recreation and education-based agencies, organizations, and companies that further our mission to “support a healthy community by promoting high-quality parks and recreation services“.


The Playbook is published in the fall, winter, spring/summer.

Direct mailing: Starting in April 2021 we will be mailing 27,500 copies to residences throughout Bellingham and will distribute another 1,500 copies among advertisers and area businesses.

Digital: The online version of the Playbook is available at: and shared through the City’s social media pages.

Important Dates

QuarterAd committal deadlineCamera-ready deadlineDigital copy postedHard copies distributed
Winter (2023)November 28December 5December 30January 3 – 7
Spring/SummerMarch 10March 17April 7April 10-14
FallAugust 4August 11September 1September 5-9

Committal Deadline:
To reserve ad space payment must be received by Bellingham Parks and Recreation before 5 pm on the indicated date. Orders canceled after this date are not eligible for a refund.

Camera Ready Deadlines:
Email files to by 5 pm on the indicated date. Accepted formats include JPG 300 dpi CMYK, at print size – Native InDesign (indd) or Illustrator (ai) files with fonts converted to outlines and linked images included. If submitting PDF files use these export instructions.

Rates and Dimension

Half Page$265
Full Page$495
Inside front cover$795
Back cover$975

File Requirements

To achieve the best results with your printed ad, please follow the guidelines below:


  • Only place images that are 3000 dpi at 1005 size (use of lower quality images will result in poor print quality)
  • Photo should be saved as CMYK (not RGB)

Ads can be saved and submitted in any of these formats

  • JPG’s – 300 dpi, CMYK at print size (see dimensions)
  • Native InDesign (indd) or Illustrator (ai) files with fonts converted to outlines and linked images included
  • PDF (exporting instructions here)

File Submission

  • Email ads under 5 mg to
  • Ads over 5 mg send to: (Free)
  • Dropbox links also accepted

If you have any questions or need assistance with preparing or sending your print-ready graphics, please contact Katrina at:

Ad Placement and Payment

Space is limited and placements are reserved on a first-come, first-served basis and subject to availability. Orders can be placed online or you can send your Playbook Committal form to and call us at (360) 778-7000 to make payment.

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Register in Person at:
Bellingham Parks and Recreation
210 Lottie Street
Bellingham, WA

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